Media Buyer / Paid Ad Specialist

PoolSupplies.com is a leading national pool supply company offering all items needed to own and operate a swimming pool. Our goal is to offer all consumers products and brands that they not only trust, but depend on for pool sanitization, safety and fun. The primary method of sales is through e-commerce channels with shipments directly to the end user.

We seek a driven and detail-oriented media buyer to oversee the media buying across our Paid Search accounts with a strong understanding of creativity on these platforms. This individual will be pivotal in the ad creation process and drive requests for new creative content and strategy to fuel growth as well as launch new ad platforms and technologies with a focus on ROAS, net new revenue, and customer acquisition. This team member will work closely with our creative teams to collaborate on what is performing well and assist in generating a pipeline of creative ideas to test.

Roles & Responsibilities

* Develop and manage paid media campaigns

* Create, execute, manage, and optimize paid search campaigns across Google, Amazon, Bing, Walmart, and eBay.

* Research and create on-page SEO.

* Measure effectiveness and ROI to ensure we are investing the budget to deliver the highest return possible.

* Responsible for tracking and reporting clear execution results on a regular cadence for high visibility and accountability of the performance of paid media campaigns.

* Build processes that deliver the right media strategy that aligns with a larger campaign strategy.

* Provide strategy, messaging concepts, and direction of marketing assets across creative and content teams.

Qualifications

* Minimum of 3 years of digital marketing experience with heavy emphasis on product Ads

* Knowledge on PPC platforms for Amazon and Google.

* Excels in working with budgets and numbers

* Ability to think and work creatively to deliver strong results

* Exceptional organizational skills, multi-tasking capabilities, and detail-oriented

* Excellent written, verbal, and analytical skills to balance strategic thinking and execution of tactical activity including the ability to crisply communicate and present at an executive level

* Proficient in Excel or Google Sheets

Job Type: Full-time

Pay: $20.00 - $30.00 per hour

Expected hours: 40 per week

Benefits:

401(k)
401(k) matching
Dental insurance
Employee assistance program
Employee discount
Health insurance
Health savings account
Life insurance
Paid time off
Parental leave
Professional development assistance
Referral program
Tuition reimbursement
Vision insurance

Experience level:

3 years

Schedule:

8 hour shift
Monday to Friday

Supplemental pay types:

Bonus opportunities

People with a criminal record are encouraged to apply

Application Question(s):

What rate of pay are you expecting?
In past or current roles, what is your average monthly ad spend?

Experience:

Media Buying: 3 years (Required)

Work Location: In person

PoolSupplies.com

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